Start in Malta | The Creative Investor https://startinmalta.com Official Website Mon, 31 Oct 2022 21:15:25 +0000 en-US hourly 1 https://startinmalta.com/wp-content/uploads/2021/03/cropped-loader-32x32.png Start in Malta | The Creative Investor https://startinmalta.com 32 32 The Creative Investor https://startinmalta.com/2022/10/the-creative-investor/ Mon, 31 Oct 2022 21:13:38 +0000 https://startinmalta.com/?p=14804

The Creative Investor

Caspar Lee is the co-founder of Influencer.com which pairs up businesses and content creators for paid content opportunities. His advice for content creators to build a successful social media following is to allocate enough time and effort into your actions. Creativity, consistency and collaboration are key to success. However, it is very useful to have key hires that can be identified through various encounters, events and connections. If there is a brand you wish to work with, focus on your content rather than putting effort to encourage them to work with you. Especially in the initial stages, it is much more feasible to make content using their products etc. Also, if you manage to go grow your audience on Tiktok, it is essential to get this audience to follow you on other platforms. This is because Tiktok is inconsistent and in this way, it is easier to stay relevant.

 

 

For brands, it is not important to work with massive creators that will make them look cool, but rather the distribution must be in place to be able to facilitate the sales that the creator will bring. Choosing the right creator depends on the place of your particular audience; the creator must fit the customers. The creator’s values must also be considered by evaluating their past collaborations that are reputable, their upcoming events in life, their interests, if they use your product organically and also if they had worked with any competitors. Tourism boards can be utilized to view which content creators will be coming to your country, with the aim of inviting them to your events.

 

Brand ambassadors are important for continuous engagement to build trust and respect through posting consistent content with that brand. Additionally, they can become involved in guiding the product roadmap. Thus, these meaningful connections will lead to long-term collaborations with such experts in your fields. They are in direct content with what is available and relevant to the world. That being said, creators are human beings that can make mistakes. Therefore, the content created should be sensitive and the content creators themselves should not be involved in controversial issues that may impact your brand’s image.

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The Creative Investor

Caspar Lee is the co-founder of Influencer.com which pairs up businesses and content creators for paid content opportunities. His advice for content creators to build a successful social media following is to allocate enough time and effort into your actions. Creativity, consistency and collaboration are

Malta – Your Platform to Launch

Malta has been recognized as the platform to launch through this panel with startups that Malta Enterprise has supported. Janos Barberis expressed that apart from favourable taxes, “Malta brings what certain ecosystems don’t have,” which refers to the peace that allows you to focus on

The Anatomy of Scaling

In Instanbul, Deniz Tuncalp finds investors and startups and acts as an intermediary between them, connecting them to eliminate the barriers they may face to communicate or work effectively together. Throughout his presentation, he emphasizes the importance of scaling as without it investors will not

All about the money

55% of startups are failing during the first five years. Reihnold Karner addressed the difficulty in starting businesses due to lack of preparing business models and their entrepreneurship design. They limit their research which leads to misunderstanding the market and undermining their clients’ needs. These

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Malta – Your Platform to Launch https://startinmalta.com/2022/10/malta-your-platform-to-launch/ Mon, 31 Oct 2022 21:02:43 +0000 https://startinmalta.com/?p=14798

Malta – Your Platform to Launch

Malta has been recognized as the platform to launch through this panel with startups that Malta Enterprise has supported. Janos Barberis expressed that apart from favourable taxes, “Malta brings what certain ecosystems don’t have,” which refers to the peace that allows you to focus on your business in Malta. Taylor Freeman highlighted that Malta is an incredible entry point for the rest of Europe and for companies around the world, being that is English speaking. It could be the next tech hub.

 

Being a Biotech company, Diarmuid Riordan chose Malta due to its mature legislative framework regarding cannabis as opposed to the UK and Ireland. Malta Enterprise has assisted them with capital, human resource and to connect with Malta itself for them to move their project forward. They emphasized how Malta Enterprise had identified the opportunity and put trust in their strategy, enabling them to build a cancer research lab at the Malta Life Sciences Park. Prof Joseph Cilia added that Malta Enterprise also helped in terms of location and financing. He expanded on Malta’s advantage of being small in size, facilitating traveling and communication with different people in different areas. Thus, productively finishing more tasks in the same day.

 

 

Prof Tonio Sant, specializing in the area of marine renewables and the solution for storing energy, has managed to deploy a prototype through the help of Malta Enterprise. From there, they started patenting the idea to eventually launch their startup, however they required more help with the patenting process as it may be time consuming and expensive. Thus, Malta Enterprise helped them understand the industry, protect their idea and discover the companies available who could support in co-developing such prototypes etc.

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The Creative Investor

Caspar Lee is the co-founder of Influencer.com which pairs up businesses and content creators for paid content opportunities. His advice for content creators to build a successful social media following is to allocate enough time and effort into your actions. Creativity, consistency and collaboration are

Malta – Your Platform to Launch

Malta has been recognized as the platform to launch through this panel with startups that Malta Enterprise has supported. Janos Barberis expressed that apart from favourable taxes, “Malta brings what certain ecosystems don’t have,” which refers to the peace that allows you to focus on

The Anatomy of Scaling

In Instanbul, Deniz Tuncalp finds investors and startups and acts as an intermediary between them, connecting them to eliminate the barriers they may face to communicate or work effectively together. Throughout his presentation, he emphasizes the importance of scaling as without it investors will not

All about the money

55% of startups are failing during the first five years. Reihnold Karner addressed the difficulty in starting businesses due to lack of preparing business models and their entrepreneurship design. They limit their research which leads to misunderstanding the market and undermining their clients’ needs. These

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The Anatomy of Scaling https://startinmalta.com/2022/10/the-anatomy-of-scaling/ Mon, 31 Oct 2022 20:51:56 +0000 https://startinmalta.com/?p=14792

The Anatomy of Scaling

In Instanbul, Deniz Tuncalp finds investors and startups and acts as an intermediary between them, connecting them to eliminate the barriers they may face to communicate or work effectively together. Throughout his presentation, he emphasizes the importance of scaling as without it investors will not invest in startups. He starts by noting that Malta is a good starting point for startups, going to Europe. He refers to the unique selling point as essential to show investors that your startup is scalable. They will want to invest when they understand the startups’ potential for growth, but it is more than that. Market size is a big factor because it is irrelevant to scale when operating in a small market, company size will remain small.

 

Thus, he points out the importance of having a businessperson mindset and qualities as well as being able to reach economies of scale. With previous reference to the unique selling point, if the business can be copied competitors will easily enter the market. By decreasing unit cost, barriers can be built against potential competitors. This goes along with changing key performance indicators along the way to give a better picture of unit economies.

 

The 3 aspects to focus on for the firm’s value chain to decrease its unit costs:

 

•            Consolidate your size for purchasing advantages as you grow.

•            Improve management structure of the firm. Focus on skill and learning.

•            Manage your firm’s core technology for achieving lower unit costs.

 

 

He moves away from using the traditional business model canvas but expands on the necessity of choosing one out of 14 business models that best fit your company. Popularity of business models change thus they cannot all be adopted by specific companies.

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The Creative Investor

Caspar Lee is the co-founder of Influencer.com which pairs up businesses and content creators for paid content opportunities. His advice for content creators to build a successful social media following is to allocate enough time and effort into your actions. Creativity, consistency and collaboration are

Malta – Your Platform to Launch

Malta has been recognized as the platform to launch through this panel with startups that Malta Enterprise has supported. Janos Barberis expressed that apart from favourable taxes, “Malta brings what certain ecosystems don’t have,” which refers to the peace that allows you to focus on

The Anatomy of Scaling

In Instanbul, Deniz Tuncalp finds investors and startups and acts as an intermediary between them, connecting them to eliminate the barriers they may face to communicate or work effectively together. Throughout his presentation, he emphasizes the importance of scaling as without it investors will not

All about the money

55% of startups are failing during the first five years. Reihnold Karner addressed the difficulty in starting businesses due to lack of preparing business models and their entrepreneurship design. They limit their research which leads to misunderstanding the market and undermining their clients’ needs. These

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All about the money https://startinmalta.com/2022/10/all-about-the-money/ Mon, 31 Oct 2022 20:44:06 +0000 https://startinmalta.com/?p=14785

All about the money

55% of startups are failing during the first five years. Reihnold Karner addressed the difficulty in starting businesses due to lack of preparing business models and their entrepreneurship design. They limit their research which leads to misunderstanding the market and undermining their clients’ needs. These aspects along with price, must be matched with the product or a product must be made to fit such criteria. This communicates the importance of filling the gap in the market and gaining high market share. Simon Azzopardi shares such thoughts and expands on finding people that are interested or appealed by the product and eventually filtering investments. Gareth Genner comments about how product credibility and product market fit are essential for startups to attract investors. Such attractiveness differs at each stage of the startup life. There are many startups that thought about an idea where at that time nobody was interested, thus this creates the importance of entering the market when it is ready for that specific product. Additionally, he comments about the importance of investors not only aiding with finances, but also assisting with business.

 

Katarina Strandberg brings about the topic of female founders in the startup scene. She remarks statistics showing that they are more financially sound and more careful with their budget. She does this with the aim to bring more awareness about how they can also bring additional value.

 

 

Furthermore, Reinhold expresses his gratitude towards Malta Enterprise for their support towards startups. He thinks, “these schemes are even better that compared to the many of the European Union countries.” This financial aid is very beneficial however he notes how startups should clearly establish their business plan and product before accepting such funds. Neville Gatt asks about whether the market research carried out with regards to giving government funds to startups, is fair. Reinhold addresses the difficulty in evaluating such criteria for startups to receive grants due to limited resources. Every startup should team up with a specialized body with experience in their field or industry to help with such company positioning. For this, Malta Enterprise has brought in the world’s largest accelerator program, Plug and Play. 

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The Creative Investor

Caspar Lee is the co-founder of Influencer.com which pairs up businesses and content creators for paid content opportunities. His advice for content creators to build a successful social media following is to allocate enough time and effort into your actions. Creativity, consistency and collaboration are

Malta – Your Platform to Launch

Malta has been recognized as the platform to launch through this panel with startups that Malta Enterprise has supported. Janos Barberis expressed that apart from favourable taxes, “Malta brings what certain ecosystems don’t have,” which refers to the peace that allows you to focus on

The Anatomy of Scaling

In Instanbul, Deniz Tuncalp finds investors and startups and acts as an intermediary between them, connecting them to eliminate the barriers they may face to communicate or work effectively together. Throughout his presentation, he emphasizes the importance of scaling as without it investors will not

All about the money

55% of startups are failing during the first five years. Reihnold Karner addressed the difficulty in starting businesses due to lack of preparing business models and their entrepreneurship design. They limit their research which leads to misunderstanding the market and undermining their clients’ needs. These

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Launch of knowledge hub in Malta by Supercharger https://startinmalta.com/2022/10/launch-of-knowledge-hub-in-malta-by-supercharger/ Mon, 31 Oct 2022 20:28:36 +0000 https://startinmalta.com/?p=14779

Launch of knowledge hub in Malta by Supercharger

Before the pandemic, edtech companies went decades without raising financing due to lack of interest from generalist venture capitalists. Now, more than a year since COVID-19 began, the sector is showing signs of maturation, from first profits to unicorns, potential IPOs and a rush of talent.

 

Momentum in mind, cross-border venture capital firm SuperCharger Ventures is launching a debut accelerator exclusively for early-stage edtech founders. The 12-week accelerator, which kicks off today, is being held virtually, with six startups in the debut cohort.

 

Janos Barberis and Tamas Haiman two of the three co-founders of Supercharger Ventures delivered a presentation at the Startup Festival. They have decided to build the single largest Ed tech ecosystem in the world. Their vision is the improve the lives of numerous students and educators worldwide. To reach such a goal they aim to partner with various institutions so as to accelerate over a thousand EdTech companies in such a way that these companies can grow and develop their businesses.

 

As of 2020, they have successfully build a leading global accelerator. That includes 83 startups in exchange for equity, built a $6 million startup portfolio, receive over a thousand applications yearly and they also have over a hundred investor partner and export mentors onboard.

 

Since 2020 they have also created a unique ecosystem platform in which they have partnered with 11 leading institutions, built a database with over 7000 edtech solutions, they have been able to define an edtech marketplace for education institutions while they have also launched the first EdTech MOOC and EdTech Book. They added that both knowledge and startups are needed to supercharge an ecosystem.

 

 

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The Creative Investor

Caspar Lee is the co-founder of Influencer.com which pairs up businesses and content creators for paid content opportunities. His advice for content creators to build a successful social media following is to allocate enough time and effort into your actions. Creativity, consistency and collaboration are

Malta – Your Platform to Launch

Malta has been recognized as the platform to launch through this panel with startups that Malta Enterprise has supported. Janos Barberis expressed that apart from favourable taxes, “Malta brings what certain ecosystems don’t have,” which refers to the peace that allows you to focus on

The Anatomy of Scaling

In Instanbul, Deniz Tuncalp finds investors and startups and acts as an intermediary between them, connecting them to eliminate the barriers they may face to communicate or work effectively together. Throughout his presentation, he emphasizes the importance of scaling as without it investors will not

All about the money

55% of startups are failing during the first five years. Reihnold Karner addressed the difficulty in starting businesses due to lack of preparing business models and their entrepreneurship design. They limit their research which leads to misunderstanding the market and undermining their clients’ needs. These

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Attracting the Best Startups https://startinmalta.com/2022/10/attracting-the-best-startups/ Thu, 27 Oct 2022 14:30:36 +0000 https://startinmalta.com/?p=14753

Attracting the Best Startups

Start Up Nations: The Quest to Attract the Best Startup Companies brought together a variety of professionals with different viewpoints to discuss Malta becoming a global hub for startup and technical talent including Kurt Farrugia- CEO Malta Enterprise, Charles Mizzi- CEO Malta Residency Agency, Nicolas Brian – President of EU Startup Network, Vijay Vaswani – Co-founder and CEO OmniScope, with Omeed Mehrinfar- Managing Director and Co-Head of Europe, Middle East and Africa for Plug & Play Tech-centre.

 

Kurt Farrugia, CEO of Malta Enterprise stated that “Boundaries are going to bring pushed with the new legal framework for startups which is three fold in that discussions have been made with startups themselves, with stakeholders and the feedback from the public is also necessary. This startup framework will focus on three pillars, these being, simplification and equity, fiscal environment and human capital.”

 

He also added that despite the 60-month shelf life startups tend to have, this shelf life is being extended to seven years. Moreover, he added that nowadays people want a good salary because apart from being professionals, they want a give a good life. The competition has shifted from tax incentives or specific grants to giving the best quality of life.

 

Charles Mizzi, CEO Malta Residency Agency added that the Residency Programme was co-developed with Malta Enterprise with an aim to provide a channel to facilitate the attraction of new startups to Malta, in particular those from outside the EU- third countries. Through this programme, startups will have a three-year period for peace of mind in which they can focus on the business side and their future as well as their residence permit. He added that if the business is indeed successful, the permit may be renewed for a further five years. Furthermore, he stated that when it comes to the nomad permit, it was a success story with an increase in the numbers. The quality of the applicants has increased with many being university graduates which want to move to establish their own business.

 

Nicolas Brian, President of EU Startup Network stated that there are two very common mistakes which are often made. The first being that policy makers tend to believe that there is such a thing as a big country when it comes to startups while the second mistake tends to be that policy makers believe that startups are random companies. He also added that the ecosystem quality is a pivotal factor and that a talent pool is always of key importance. Moreover,  he added that the world has is experiencing two transitions, the green and the digital transition.

 

Vijay Vaswani, Co-founder and CEO OmniScope stated that despite Malta’s small size, it is ready to move quickly in regards to the legislative process. He added that is necessary to focus on both natural and core strengths with a more elaborate financial ecosystem being a core strength which needs to be developed. Vasmani also identified three key pillars, these being finance, the public-private sector as well as understanding our markets and profits. As a founder one must ensure that employees have good benefits on stock grants and that a holistic approach is necessary as people are coming with their families.

 

 

Omeed Mehrinfar- Managing Director and Co-Head of Europe, Middle East and Africa for Plug & Play Tech-centre stated that the H-1B visa is the key behind the success of the US. It is a visa which imports talent it is more local based rather than merit based. 

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The Creative Investor

Caspar Lee is the co-founder of Influencer.com which pairs up businesses and content creators for paid content opportunities. His advice for content creators to build a successful social media following is to allocate enough time and effort into your actions. Creativity, consistency and collaboration are

Malta – Your Platform to Launch

Malta has been recognized as the platform to launch through this panel with startups that Malta Enterprise has supported. Janos Barberis expressed that apart from favourable taxes, “Malta brings what certain ecosystems don’t have,” which refers to the peace that allows you to focus on

The Anatomy of Scaling

In Instanbul, Deniz Tuncalp finds investors and startups and acts as an intermediary between them, connecting them to eliminate the barriers they may face to communicate or work effectively together. Throughout his presentation, he emphasizes the importance of scaling as without it investors will not

All about the money

55% of startups are failing during the first five years. Reihnold Karner addressed the difficulty in starting businesses due to lack of preparing business models and their entrepreneurship design. They limit their research which leads to misunderstanding the market and undermining their clients’ needs. These

]]>
How to be an Entrepreneur https://startinmalta.com/2022/10/how-to-be-an-entrepreneur/ Thu, 27 Oct 2022 14:26:16 +0000 https://startinmalta.com/?p=14748

How to be an Entrepreneur

Emilio Maciel is an entrepreneur with a wide-ranging experience in sales and software development, having worked with different startups in several countries. After a year-and-a-half at McKinsey Brazil, he was responsible for founding Groupon in Brazil and in China.


During his time in Malta at the Start Up Festival, Emilio Maciel delivered a presentation on how to be an entrepreneur in any type of profession one has by the right applying entrepreneurial skills. As part of his presentation he delivered a story with a message within it, that Malta is a great location to live in. He added that change is something constant and that everyone will experience change throughout their lives.


He stated that being an entrepreneur can take you in different places and open up the doors to endless possibilities. Moreover, despite venture, money and financing are assets within entrepreneurship, the key asset is entrepreneurial spirit, regardless of the profession one may have. He defines entrepreneurial spirit as falling in love with a particular problem. He added that the world around us is always giving us answers to our problems and the key is to learn to listen. In fact, being a successful entrepreneur comes from learning to listen more than speak.

Moreover, it is essential to adapt to current situations with determination being necessary for entrepreneurship. He added that the future is in the hands of today’s young generation, and therefore to take any opportunities which arise, make the most out of them and to always listen to one another, with the important thing being that one must always go out and do something to bring change. The path to success is never easy, it comes with hard work, with climbs and downfalls. 

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The Creative Investor

Caspar Lee is the co-founder of Influencer.com which pairs up businesses and content creators for paid content opportunities. His advice for content creators to build a successful social media following is to allocate enough time and effort into your actions. Creativity, consistency and collaboration are

Malta – Your Platform to Launch

Malta has been recognized as the platform to launch through this panel with startups that Malta Enterprise has supported. Janos Barberis expressed that apart from favourable taxes, “Malta brings what certain ecosystems don’t have,” which refers to the peace that allows you to focus on

The Anatomy of Scaling

In Instanbul, Deniz Tuncalp finds investors and startups and acts as an intermediary between them, connecting them to eliminate the barriers they may face to communicate or work effectively together. Throughout his presentation, he emphasizes the importance of scaling as without it investors will not

All about the money

55% of startups are failing during the first five years. Reihnold Karner addressed the difficulty in starting businesses due to lack of preparing business models and their entrepreneurship design. They limit their research which leads to misunderstanding the market and undermining their clients’ needs. These

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Move Fast, Break Things https://startinmalta.com/2022/10/move-fast-break-things/ Thu, 27 Oct 2022 13:50:10 +0000 https://startinmalta.com/?p=14743

Move Fast, Break Things

Bobby Johnson is an expert at fixing things. His job requires him to fix some of the most complex problems on some of the worlds most used platforms. He was Director of Engineering at Facebook, where he led the infrastructure engineering team for six years. During that time his team scaled the site from a few million users to a billion.

 

During his time at the Start Up Festival which took place in Malta from the 13th to the 14th of October he shared his experience during the early stages of Facebook. As their software developer, Bobby had the important job of fixing the Facebook platform every time it breaks down. Being 2006, this was quite often however, their small business was growing very fast.

 

Mark Zucherberg then 23 years old, shared with his colleagues that mistakes are important for improvement. This initiated the internal motto, “move fast break things”. Being the “fix it guy,” Bobby, this phrase made him realize that if nothing is going wrong, it is a sign that not enough is being done. As stakes get higher, there are more customers, more revenue and more employees however, they also bring about consequences. As a startup, they were able to move fast and make decisions quickly which lead them to choose the right direction.

 

 

 This is more important than any sale or key hire as the process of growing entails learning from your mistakes to be better in the future. As businesses grow, there are more possibilities of things going wrong, thus he notes that it is better to incur a rate of small problems rather than facing a big disaster all at once. This will ensure the startup will have a more efficient flow of operations where problems can be solved immediately through experience.

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The Creative Investor

Caspar Lee is the co-founder of Influencer.com which pairs up businesses and content creators for paid content opportunities. His advice for content creators to build a successful social media following is to allocate enough time and effort into your actions. Creativity, consistency and collaboration are

Malta – Your Platform to Launch

Malta has been recognized as the platform to launch through this panel with startups that Malta Enterprise has supported. Janos Barberis expressed that apart from favourable taxes, “Malta brings what certain ecosystems don’t have,” which refers to the peace that allows you to focus on

The Anatomy of Scaling

In Instanbul, Deniz Tuncalp finds investors and startups and acts as an intermediary between them, connecting them to eliminate the barriers they may face to communicate or work effectively together. Throughout his presentation, he emphasizes the importance of scaling as without it investors will not

All about the money

55% of startups are failing during the first five years. Reihnold Karner addressed the difficulty in starting businesses due to lack of preparing business models and their entrepreneurship design. They limit their research which leads to misunderstanding the market and undermining their clients’ needs. These

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When it comes to HR one sizes fits one https://startinmalta.com/2022/10/when-it-comes-to-hr-one-sizes-fits-one/ Thu, 27 Oct 2022 13:35:38 +0000 https://startinmalta.com/?p=14738

When it comes to HR one sizes fits one

One of the many important subjects which was discussed at the Start Up Festival which took place in Malta on the 13th and 14th of October was the issues which companies are finding when it comes to recruiting and holding on to employees 

Employees are no longer seeking traditional motives to work such as salary and career growth, as today’s busy lives entail flexibility, job interest and engagement to be the priority for retaining employees. Zach Ciappara the CEO of Free Hour shared his experience with developing a non-corporate culture within his youth workforce. That itself is a selling point as he looks beyond posting testimonials showing employee satisfaction, but rather ensuring employees love their job and communicating it through content. Robyn Pratt from Finisher Hotel shared this common ideology and emphasized on practicing what is being preached.

Chris Busuttil Delbridge from Evolve stated “one size fits one,” referring to being interested in every individual you employ and co-creating things with them. Ally Jackson from JS International continued on this with the phrase, “purpose before paycheck,” as there is the need for engagement beyond training and opportunities. As well as, the importance of providing employees with significance through an emotional gauge. This involves challenging them and valuing their contributions to grow as individuals, and also through connecting with people in the office.

 

Matthew Camilleri ; CEO of Castle commented on how skills are changing fast however they should not become redundant. Thus, investing in employees is essential for them to fit the ever changing scenarios and support them throughout. This can be done through promotion and training as well as delegating them with responsibility and accountability. Malta Enterprise has been successful in building a cluster. The various incentives and initiatives such as the startup framework have been useful for employers to retain and invest in their workforce, not only during the Covid-19 pandemic.

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The Creative Investor

Caspar Lee is the co-founder of Influencer.com which pairs up businesses and content creators for paid content opportunities. His advice for content creators to build a successful social media following is to allocate enough time and effort into your actions. Creativity, consistency and collaboration are

Malta – Your Platform to Launch

Malta has been recognized as the platform to launch through this panel with startups that Malta Enterprise has supported. Janos Barberis expressed that apart from favourable taxes, “Malta brings what certain ecosystems don’t have,” which refers to the peace that allows you to focus on

The Anatomy of Scaling

In Instanbul, Deniz Tuncalp finds investors and startups and acts as an intermediary between them, connecting them to eliminate the barriers they may face to communicate or work effectively together. Throughout his presentation, he emphasizes the importance of scaling as without it investors will not

All about the money

55% of startups are failing during the first five years. Reihnold Karner addressed the difficulty in starting businesses due to lack of preparing business models and their entrepreneurship design. They limit their research which leads to misunderstanding the market and undermining their clients’ needs. These

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“You’re not Brad Pitch” – Christoph Sollich https://startinmalta.com/2022/10/youre-not-brad-pitch/ Wed, 26 Oct 2022 14:27:03 +0000 https://startinmalta.com/?p=14693

“You’re not Brad Pitch” – Christoph Sollich

Christoph Sollich, known as the Pitch Donor or Pitch Coach emphasised the importance of pitching during his presentation at the 2nd edition of the Startup Festival, stating that every startup founder is constantly pitching their ideas. During his presentation he outlined a variety of lessons to ensure effective pitching.


These five lessons include the first which is ‘Realize How People React to Pitches’ in which he outlined how the most important organ when pitching is the heart, making the brain secondary, as a pitch has to burst with emotions. The second lesson is ‘Answer the 5 Big Questions’ these being ‘Why?’, ‘Why you?’, ‘Why now?’, ‘What is the economic engine?’ and ‘Do you have any proof?’. 


Lesson three is entitled ‘Search for the Holy Grail’ in which Sollich highlighted the importance of precision, how pitches are short and therefore every word counts. Hence, the most effective means is to stick to key messages thus ensuring repitchability. He added that simple language goes a long way thus emphasizing to simplify, clarify and shortify.


His forth lesson is ‘You’re not Brad Pitch’ in which Sollich emphasised that pitching is not acting. Everyone has to find their own style ensuring that they stand out. He added the emotions are necessary to trigger the emotions of one’s audience and that while one is pitching, one is completely allowed to have fun. 

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The Creative Investor

Caspar Lee is the co-founder of Influencer.com which pairs up businesses and content creators for paid content opportunities. His advice for content creators to build a successful social media following is to allocate enough time and effort into your actions. Creativity, consistency and collaboration are

Malta – Your Platform to Launch

Malta has been recognized as the platform to launch through this panel with startups that Malta Enterprise has supported. Janos Barberis expressed that apart from favourable taxes, “Malta brings what certain ecosystems don’t have,” which refers to the peace that allows you to focus on

The Anatomy of Scaling

In Instanbul, Deniz Tuncalp finds investors and startups and acts as an intermediary between them, connecting them to eliminate the barriers they may face to communicate or work effectively together. Throughout his presentation, he emphasizes the importance of scaling as without it investors will not

All about the money

55% of startups are failing during the first five years. Reihnold Karner addressed the difficulty in starting businesses due to lack of preparing business models and their entrepreneurship design. They limit their research which leads to misunderstanding the market and undermining their clients’ needs. These

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